BackgroundMautz Paint Company is a Wisconsin-based paint manufacturer with over 30 retail store locations in Wisconsin, Iowa, Minnesota, and Indiana. The stores carry Mautz-branded paint, additional complementary types of paint from other paint manufacturers, sundries such as brushes and painting accessories, and wallpaper. Mautz
was founded in 1892 and has been run by three generations of the Mautz
family. The family decided to sell the business to a synergistic firm
who could grow the business and provide more opportunities for the
employees. Einhorn Associates’ RoleEinhorn
Associates put together a valuation for the company to give the owners
an idea of the company’s position in the marketplace. Einhorn prepared
an offering memorandum and detailed documentation of the different store
locations to present to potential buyers. Because
Mautz was a paint manufacturer, an area where Einhorn has a great deal
of experience, and only synergistic buyers were going to be approached,
a solid list of potential buyers was put together quickly. However,
shortly before the marketing of the company was to begin, the city of
Milwaukee filed a suit against Mautz and NL Industries, alleging that
these two companies were responsible for the city’s problems with lead
paint. Because
of the lawsuit, several potential buyers, who were considered to be the
best fit for buying Mautz, were unable to even consider the company as a
possible acquisition, as legal implications kept them from viewing the
information. Other
potential buyers had difficulty in making offers, especially in terms of
indemnifying Mautz with the lead paint litigation. After discussions and
negotiations with these potential buyers, Einhorn was able to bring
forth several offers, and Sherwin-Williams was chosen as the best
prospect. Einhorn
then worked closely with both Mautz and Sherwin-Williams to close the
transaction:
Throughout
the process, from the marketing stages until closing, Einhorn was able
to maintain confidentiality, which was especially
important as there were potential legal implications that could
arise from information leaks. Einhorn’s ContributionEinhorn was able to develop acceptable offers for Mautz, in spite of the lead paint litigation, and worked closely with both sides to increase the seller’s value, while remaining fair to the buyer, and maintaining confidentiality throughout the process. Einhorn worked closely with financial and legal advisors to ensure that the due diligence process went smoothly and that issues with the asset purchase agreement were handled quickly and in a way that was acceptable to both parties.
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